The Web Content Development module in the Bachelor of Arts in Multimedia and Mass Communication (BAMMC) program focuses on creating, managing, and optimizing content for digital platforms. It covers topics like website design, SEO strategies, content writing, and multimedia integration. Students learn to craft engaging and user-centric content tailored for various audiences. The course emphasizes technical skills, creativity, and strategic thinking to meet industry standards. It prepares students for careers in digital marketing, content management, and web-based communication.