Course description

Agricultural Marketing and Prices examines the processes involved in the distribution and promotion of agricultural products in the market. It focuses on price determination, market structures, and the influence of supply and demand on agricultural commodities. The subject covers pricing strategies, market trends, and government policies affecting agricultural markets. It aims to equip professionals with the tools to navigate market dynamics and optimize profitability in the agri-business sector.

What will i learn?

• Understand and appreciate the structure and working of the agricultural marketing system in
• Learn how agriculture marketing system affects the farmers, consumers and intermediaries.
• Develop strategies through which the dynamic marketing system will respond to create a win-win situation for all the
• Appreciate the possible changes in the agriculture input, output and food market because of pandemic Covid 19 and need for the appropriate